Category: Setting Up & Managing Postcard Campaigns
Invest in Quality Moving Leads for the Highest ROI
September 03, 2021
Finding and buying quality and qualified moving leads can be a challenge for any business including moving companies. MovingLeads.com has been working with movers since 2003 to push past the clutte...
Build a Solid Marketing Strategy with Advertising and Promotion Ideas to Grow Your Moving Business
September 01, 2021
What to promote your moving company with effective marketing and advertising? The key to winning jobs with your ads is building a strong marketing strategy. A strategic roadmap will help guide busi...
USPS Raises Price of Postage
July 27, 2021
The United States Postal Service (USPS) has announced that they will be raising prices starting August 29th including postage for postcards. What does this mean for companies with direct mail campa...
Avoid a Common Mistake this Summer
June 09, 2021
Did you know that movers that pause mailing in the summer often see a greater slowdown in the fall? They fail to fill their sales pipeline with the leads available now that will keep calendars full...
Take a Minute to Learn How to Win the Best Jobs this Summer
May 14, 2021
Our May newsletter dives into tips on how to fine-tune your direct mail campaign for optimal success this summer. It also goes over how easy it is to start an automated campaign with Moving Leads. ...
Seasonal Changes Bring Lead & Branding Opportunities
November 09, 2020
We are quickly approaching the cold winter months and the holiday season. But don't worry, there are still leads available. Homeowners moving during this time of year are very motivated to find a...
3 Resources for Setting Up a Winning Campaign
October 06, 2020
Read our latest newsleter for resources for a winning direct mail campaign, more information on our upcoming Facebook marketing services, and our October real estate rundown.
Creating a Postcard for Optimal Response Rates
September 09, 2020
The most common question movers ask is about postcard size. After years of mailing with hundreds of movers, we have done many A/B tests and would like to share the findings. We are also often asked...
Campaign Rubric - Score Decisions for your Campaign
August 26, 2020
When setting up and managing your campaign there are many important decisions to be made. After years of working with movers, we have identified the key elements that are needed for a successful ...
Postcard Design Rubric - Score Your Postcard Design
August 26, 2020
We are often asked to review postcard designs. While design esthetics is subjective, there are key elements that we know are needed on postcards to achieve the best response rates.
A Unique URL is a Powerful Tracking Tool
July 17, 2020
Tracking responses is essential to understand the success of your direct mail campaign. Since 94% of homeowners will visit a mover's website first after receiving a postcard, postcards will increas...
Win Business with Perfect Timing
June 02, 2020
The key to winning business is good timing. With direct mail, movers can proactively market to homeowners and reach them just as they are ready to hire a mover. Time your marketing to win the busin...