Blog
Keep Busy When the Market (and Weather) is Cold
November 12, 2018
During the fall and winter months, the real estate market cools and that means the number of leads available for movers also tightens. Moving during this time becomes more complicated for homeowner...
Past Customers are the Key to Future Business
November 08, 2018
Your potential customers will begin the hiring process by researching three or more movers. This includes seeking out online reviews and testimonials—often referred to as “social proof” to verify y...
Are Pending Leads Quality Leads? Get the Facts.
October 12, 2018
It is a common misconception that “pending” status means a homeowner is a better prospect. If you choose to focus your marketing campaigns on pending leads you are missing out on opportunities.
The Secret to Better Timing: Introducing Daily Leads
October 04, 2018
Timing is everything. Reaching your potential customer with the right message just as they are ready to make a purchase decision is how you win business. But when is the right time for the moving i...
Why Internet Moving Leads Suck
October 01, 2018
When I talk with movers about their business, one topic comes up again and again: How bad their online moving leads are. Some estimate 35%-60% are bogus. Which is TERRIBLE. Why are online leads so ...
Discover the Formula for a Steady Stream of Leads
September 27, 2018
As you know, the moving industry ebbs and flows along with the housing market. But no matter the time of year, you can still find moving jobs by strategically generating awareness of your services....
A Look at the 2018 Real Estate Market
September 10, 2018
As the busy summer moving season draws to a close, now is the perfect time to take the temperature of the real estate market. A hot market means movers are busy while a cooler market means you may ...
Get More Calls with 9 Simple Postcard Design Tips
September 07, 2018
Direct mail is performing better than ever! More businesses are turning to direct mail postcards to grow their sales. But, all postcards are not created equal. A few tweaks can turn a mediocre card...
4 Tips for Tracking Direct Mail Response Rates
August 30, 2018
Marketing measurement is an important step to understanding the effectiveness of your marketing campaigns and how much business they bring in. The last thing you want to do is waste money on market...
Turn Excellent Customer Service into Future-Moves
February 07, 2018
Learn how providing great customer service can lead to more repeat moves and referrals from past customers.
Innovation: The Key to Moving Company Success
December 11, 2017
Using innovation to re-charge your moving business is the best way to continue to grow your business. Looking for new ways to adjust to customers needs and market to them is more important than eve...
Movers Doing Good This Holiday Season Volume 3
November 14, 2017
Read about how moving companies are partnering with Move For Hunger to help their local communities and provide food to local food pantries.